Monday 2 December 2013

King's Speech Research.

What Makes a British Film?
  • The most vital thing that makes a film British, would be the culutural elements such as the setting in the UK, a predominatley British cast, a storyline about a British Life (past, present and future). It also has to be based on a British Author. Billy Elliot and Bend It Like Beckham are both set in London (which is the capital of England, which is what most foreign people are familiar with).
Have Things Changed Since Then?
  • Personally, I don't think that the ideas of the British Culture has changed and what Britain is famous for (London, Monarchy etc). The TV Shows/ Movies that are about now are mostly based on the historical events that have happened in Britain. An example of that would be Ripper Street which airs on BBC 1, which is based on the 19th Century. The reason why this specific series has done so well, is because it is based on something that is British and what people are interested in.
Exhibition Issues:
  • "a plucky-underdog success story that's as headline-friendly as it gets". The Kings Speech was given the impression, to the public, that the movie was going to predominantly fail. It bought everyones hopes down, so that when they saw the movie in the cinema's they'd be surprised.  When people went to go and see the movie have a low expectation of it; so therefore when they have watched the movie, they will be surprised (as was the critics). This will increase the amount of views and income the movie will recieve. The film recieved  £3.52m opening weekend, this shows that the movie must've receieved some good critique for people to go and watch it. The King's Speech took $414 Million in the Box Office, it grossed 50X more than its Budget. The statistical evidence shows that the movie did exceptionally well, for a British movie. As the audience realised that the movie was based on a British King who reigned during WWII (two of the most significant things that Britain is famous for); this reeled in more views as it sparked up interest.
The King's Speech Critical Reception:
  • The King's Speech was nominated for 12 Oscar Nominations and 14 BAFTAs. With the amount of nominations the movie recieved, it was obvious that the King's Speech did well as everyone who went to go and watch it was surprised that it was so good.  Philip French says that WH Auden, who wrote this in 1939 said that the '30s were  "Uncertain and afraid/ As the clever hopes expire/ Of a low dishonest decade."  Tom Hooper, the Director, wanted the movie perscept a different view of Britain in the 1930s. As the movie starred Award Winning Colin Firth, most of the older, female audience recognises  him from 'Bridget Jones' or 'Pride and Prejudice'; so that would be one of the reasons as to why it did so well. The movie was praised for it's storyline which was George VI from a nervous, stammering second-in-line to the rabble-rousing king of England. 

          Production Issues:
  • In preparation for the project, the fim's production team provoked the ire of one of the film's stars, Geoffrey Rush, by taking the unorthodox step of posting the movie script through his home letterbox in Melbourne, Australia. Rush's management wrote the filmmakers a furious email for their impertinence. Despite this, Rush accepted the role of Lionel Logue, the King's speech therapist. The film is released in Britain on Friday. Publicly, Rush claims he was immediately intrigued by the script. The movie was originally a play performed in London. Due to the lack of potential in the stage script, they had the alter the plot a little in order for it to be a potential film also. Tom Hooper, director, wanted to reinvent the play to become a film, so they asked Geoffrey Rush as their main star. The UK Film Council contributed towards the finanical backing for the film alongside Prescience film, a UK Film finance company. Harvey Weinstein in the USA also had a share. See-Saw Productions worked alongside Bedlam Productions in synergy to create The King's Speech as well as receiving One Million Pounds from The UK Film Council to help with the films production.

Distribution and Marketing:

  • The distributor of The King's Speech (Momentum Pictures) a British institution were in charge of the films marketing plan, the way in which the UK audiences will have it advertised to them. The film, on 6th September 2010, was globally released at the Telluride Film Festival in the United States. It was screened at the 2010 Toronto International Film Festival on Colin Firth's 50th birthday, receiving a standing ovation and the Peoples Choice Award. The original poster was altered to show an extreme close up of Colin Firths jaw to the right of a microphone in which symbolised the plot of the film. Due to the film being entirely related to The King's Speech and dialect by representing the film with a microphone it shows that a voice is a way in which a King maintains his power. For advertising a film the poster is key as it is primarily the most viewed was of advertising other than the official trailer.



















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